At SORA Partners, our strength lies in our people. Our team is a diverse group of passionate experts dedicated to helping businesses thrive with tailored technology solutions. From POS specialists and IT professionals to web developers and customer support champions, every member of our team brings unique skills and a shared commitment to delivering exceptional results.
We believe that collaboration and innovation drive success. That’s why we work closely with our clients to understand their challenges, create custom strategies, and provide hands-on support that empowers their businesses to grow.
Behind every solution we deliver is a team that’s not only skilled but also deeply invested in your success. Get to know the people who make SORA Partners more than a service provider—your trusted partner in technology.
Our Experts
Skilled Professionals Dedicated to Your Success
At SORA Partners, our team of experts is the backbone of everything we do. From seasoned POS technicians and IT specialists to creative web developers and digital strategists, each team member brings a wealth of knowledge and a passion for problem-solving.
Our experts are more than just professionals—they’re partners in your success. They take pride in helping businesses like yours grow, adapt, and thrive with technology that’s reliable, scalable, and easy to use.
Discover how working with SORA Partners’ team of skilled experts can make a difference for your business.
What Makes Our Experts Stand Out:
Our Leadership
Guiding with Experience and Vision
At the heart of SORA Partners is a leadership team committed to innovation, excellence, and client success. With decades of combined experience across industries, our leaders set the tone for collaboration, creativity, and a relentless focus on delivering value to our clients.

Borac Sean
Vice President

Phil Barnett
Director of Sales

Dan Ostrovsky
Director of Business Development

Sean Fitzgerald
Human Resources
Our expert network
See Where We Can Help
From coast to coast, SORA Partners’ team of experts is ready to support your business. With technicians strategically located across the country, we bring a deep understanding of local markets and industry challenges. Whether you’re a small business in a bustling city or a growing operation in a smaller community, our experienced professionals are here to provide tailored solutions that meet your unique needs.
No matter where you’re located, SORA Partners delivers the same level of expertise, responsiveness, and dedication to ensure your technology works seamlessly and your business thrives. Let us help you achieve success—wherever you are.

Trusted by 2000+ companies across the U.S.
What Our Clients Say
We generate results for our customers
Hello! I wanted you to know that Ron Generoso did excellent work assisting us in our hardware setup and testing. Much appreciated.
Our installer Eric was amazing. We are self-managed and did not have our IP addresses correct. Eric was very patient while we worked through our issues. He was very extremely professional and answered all our questions without hesitation. Chris was assigned as our Go Live consultant. He too was amazing. He was extremely informative with both the FOH and BOH operations. I have been with Karl Strauss for over 25 years and have worked with tons of consultants over those years. Chris was by far the best consultant I have ever worked with. Chris was able to identify some of our issues right away and presented solutions quickly and efficiently. Chris was approachable and honest in his explanations, even if that meant he did not have the solution we were looking for. I would recommend Chris as a Go Live consultant for everyone.
Absolutely amazing. Your tech was detailed from start to finish. Great communication & clearly understood our request.
…I was so impressed by his work. He is responsible, professional, detailed oriented, knowledgeable, patient to all my questions. His technical skills are strong to solve all difficult issues right at the spot. I feel 120% relieved, confident and comfortable working with Aaron…
The installation of our new POS system went smoothly and efficiently. Nick demonstrated a high level of expertise, ensuring a seamless setup process. Clear instructions and effective communication made the installation hassle-free. I appreciate the professionalism and competence exhibited throughout, resulting in a successful implementation.
Amazing to work with, Professional, Friendly and willing to help you with any questions. No time wasted. He trained us better than the zoom meetings. He has knowledge about everything. Can’t ask for better than him. Can we get him for the rest of our locations?
Our on-site training went every well.!! Luis is absolutely phenomenal !! He has been so helpful in teaching us how to navigate our systems and has gone above and beyond to help us. Thank you for connecting us with such a skillful employee.
Andrew was fantastic. Dressed and acted professionally. Was approachable by all staff and managers. Showed patience and educated all. Constantly seeking feedback and offering solutions.
Chris is a highly-communicative, approachable professional. Excellent services cheerfully provided by Chris.
Everything seems to be fixed now. I just want to thank you, Xavier, and Phillip. They did an incredible job. You solved issues Toast and Ubereats could not.
From the call confirming the appointment all the way through our Go-Live Lucas was seriously great. It’s not easy to come by genuine concern across contractors or technicians, but he displayed it in spades. He also had an answer for every question that we threw at him, and our hardware looks nice and neat! Thank you, Lucas!!!! 11 out of 10!
Amy was awesome. Super helpful and knowledgeable about anything I threw at her. Very personable. She worked quickly and made me and staff feel comfortable with the system.
Max did a great job installing, training and making adjustments where needed. He was professional and very educated on his job. He definitely gets 10/10. Give that man a raise!
Amy was phenomenal: period! She was patient, informative, friendly, calming, and reassuring. Amy went above and beyond setting up our menu(s) when she realized they weren’t after our discussion. I didn’t feel rushed at any time, and she checked in often. Amy is an absolute superstar (along with James and Ben). That trio really eased our anxiety of going live on our busiest weekend. I let each of them know how awesome they are and so should you!
I wanted to send a performance review for Yozelyn. She did a great job and was very thorough. We had last minute issue and ended up being quite late to our meeting, but she was able to cover everything that we needed even with the shortened time. Thank you for all your help!
I just wanted to pass on the feedback from my Food and Beverage team regarding the recent training we had with Art. My team has been very happy with his training style and the way he delivered the information. Art was very thorough and detailed: covered all the topics to help our team get up to speed with getting up and running.
From the moment Chris arrived at our establishment, his professionalism was incredible, the knowledge and patience he had in listening made us feel like we were in good hands. We are completely satisfied with his great work and the help he gave us. Great Job Chris we really appreciate all your help.
Jack was doing a manager training before we opened and took extra time to check if we were set up in the system and noticed it wasn’t configured. He let me know, and this saved me from a HUGE headache on Monday. Total MVP, so stoked he did this, it made my Friday!
The tech last night was really great! Nice, smart, fast and so sweet! Thank you for your help!
I really appreciate how Max went above and beyond! From the installation to Go-Live Support, he was very detailed and provided assurance each step of the way. While I know that this was no easy task, I requested Max because of his experience wand expertise and he did not disappoint. Truly grateful that he was assigned to us.
Trish saved the day! We had a rough Go Live the day prior. I couldn’t believe how professional, knowledgeable and patient Patrycia was throughout the appointment. We are in a much better place. Thank you!!!
My second appointment with CarolAnn, and she’s proven to be one of the most professional and knowledgeable techs I’ve ever worked with. Made my life easier every step of the way, absolutely incredible. Every specific request she was able to fulfill, or let us know how the system could easier serve our needs. She particularly was able to help us foresee future issues and kept us so well informed of what else we’d need to take care of on our account.
We had the pleasure of working with Danny a few days ago. This is our second location and training, so we asked Danny for a “next level” training and boy did we get it. He helped us find solutions for all of our cash handling/security concerns and showed us some loss management reports that we didn’t know existed. He helped us with our tip sharing, order and pay QR codes, job code permissions, and solved the bartender deposit procedure. We appreciate that he followed up today and would highly recommend SORA.
Thomas was very thorough with his installation, training, and go live support ! He went above and beyond! I am so happy he was assigned to this project! His hard work should not go unnoticed!
Rick was excellent! He was a problem solver not only by knowing the quick answers but also in understanding how our business operated to customize solutions. He was friendly, listened extremely well, and supportive. Went out of his way to find solutions, make contacts, train and support. He was awesome!
Marlena was incredibly knowledgeable, patient, helpful, and efficient as we walked through all the steps to install and configure each of our pieces of equipment…The install and config for the most part went extremely smoothly – I could tell that Marlena had done this many times before, and most likely always with newbies such as myself – but I learned so much about how the system works and how all the components integrate…I would specifically ask for her help because I know I can trust her vast knowledge and experience, because of her amazing patience, and I know we work together extremely well.
Chris was very helpful during our implementation. He is knowledgeable about the product, so he was able to answer any questions we had. He’s also willing to help us over the phone whenever we need although it’s been 3 or 4 weeks already. Keep up the good work!
Art is a star – thank you for sending him my way.
Aaron did an installation and training in a recent restaurant opening for me. I just wanted to let you know that he is a ROCK STAR. He was extremely efficient and knowledgeable and patient. All great qualities for hospitality training. This is for our new deli concept, our second one, and he also installed and trained our first one. I just wanted to let you know that he is great and a wonderful asset to SORA.
Sean went over and beyond to provide service to our administration and staff. Answering questions, showing us how to fix or make corrections using Toast POS system. Everything went so smooth. Even answer a few calls, and text messages to assist our staff. We thank SORA for sending out a patient representative for our install.
Lucas is the definition of “Requesting a Senior Tech”. They put in long hours and played a key part with everything from training, prep routing, hardware troubleshooting, to general Go-Live and Post-Live support. Truly cannot thank Lucas enough for all of the help and for being a pleasure to work with!
Flawless implementation and Chris was great when answering questions and discussing tradeoffs. World class customer service.
Lemon melted the hearts of our hardened team of GM’s which no one can do! He crushed with our install, training, and go-live support. Thanks for your help!
…Right away Aaron was right on time and from a short conversation with him I knew he was savvy and that this would be a seamless install. It turns out, it absolutely was. He let me drive when I asked, and he guided me through and then executed on every request that I had. He was respectful and organized with the setting up of the switches and p-touched everything to keep it neat and organized (this is a dream when it comes to these types of installations). He trained my staff, all the while being informative, patient and kind…
Chris was so helpful!! Not only did he help me with the installation, but he answered all of my questions about staff list, payroll, etc. He taught me how to use the system and walked me through everything step by step while being very patient. He has continued to answer all of my questions and has responded to me when I have questions or concerns since the day of implementation. Truly outstanding customer service and super helpful!
There was no better person for the job than Jeremy onsite at this Marriott Property. He followed process to a T, took ownership and control of the install/GL despite some minor setbacks, and had great communication with our internal team. Thank you Jeremy!
Yesterday was our Toast install & after having to adjust and install ourselves, he came in this morning & made everything much more efficient. He was kind and personable. We wish we could have had him stay for a couple days!!! Wonderful employee & a huge help. Thanks!